
Steve Landuyt
Sales Transformation Consultant
Steve heads up our U.S. operations. With over 30 years of experience in enterprise sales, Steve helps companies execute their sales strategy through a streamlined buyer journey, effective sales tools and clear metrics with sales training and coaching. He helps companies work smarter, manage better and grow faster. If you want help converting your sales strategy into actionable measurable tasks that salespeople can do and managers can manage, then call Steve in the U.S. on +1 678-596-8992.

Adrian O’Gara
Sales & Marketing Transformation Principal
Adrian heads up our U.K. operations. With over 20 years in B2B sales and marketing for enterprise tech and high-value service providers, Adrian has worked with over 100 companies from niche start-ups to global industry leaders – including The Adecco Group, CA Technologies, GE Healthcare, LeasePlan, Sitecore, ThoughtWorks and UBM. As the founder of OGaraCo, Adrian uses his experience in transforming sales and marketing teams to help clients increase revenue and customer lifetime value. For clear guidance, hands-on implementation and bespoke training, feel free to call Adrian in the U.K. on +44 7867 424 991.

Peter Trix
Sales Transformation Consultant
Peter heads up our German operations. With over 30 years of experience in enterprise sales, his mission is to enable top-line growth and to maximise corporate value through a transformational approach, leveraging your previous investments in people, processes, methodologies and systems. Peter’s transformation framework, with sales dna® at its core, provides the foundation to transform a sales culture from servicing demand to creating demand, combined with a sustainable management coaching practice, driving maximum value for your customers. Feel free to call Peter in Germany on +49 1722 078 993.

Esther Flatley
Organisational Change Consultant
Esther is a coach and organisational development specialist. With almost 30 years of experience, she is the lead practitioner of the OGaraCo Organisational Change Transactional AnalysisTM (OCTA) methodology for individual coaching and team development. Esther specialises in organisational system and the impact it has on business performance and sustainability. Her unique approach focuses on building awareness, confidence and stronger, more effective working relationships – to create an environment of transparency, curiosity and mutual accountability.

Rosesmary Napper
Organisational Change Advisor
Rosemary is an internationally renowned speaker, teacher, author and consultant in organisational change and the psychology and practice of adult learning. She utilises Transactional Analysis as the framework for organisational and people change. Rosemary has worked with Virgin Trains, Barclays Bank, Waitrose Partnership and both the European Union and local authorities in the UK — as well as not-for-profit and charities. A visiting lecturer at Oxford University she also acts as an advisor and consultant at OGaraCo on the same subjects.

Eduard Pop
Sales & Marketing Automation Consultant
Aligning business stakeholders at a regional and global level, Eduard drives digital transformation, supported by business analytics. As an operations change agent, Eduard has 9 years experience with a deep knowledge in Salesforce.com, process optimisation and aligning sales and marketing organisations. His key strengths are in relationship management, project management and leading a constant focus on tangible results.
What our clients say
“Working together we created a positive and measurable impact on our revenue and long-term success with our partners.”
Ben Mercer
VP, NEMEA
Sitecore
“Within 8 weeks, we managed to create qualified opportunities with over 14 key accounts with many more in the pipeline. We expect to see £1m in revenue within 6 months from a modest £45k investment”
Isa Goksu
SVP FinServ
ThoughtWorks
“Interfacing with the global sales team we were able to deliver an incremental £3.5M of revenue in our first year, a 50% YOY increase in Sales Accepted Leads to pipeline and reduce overall spend by 20% vs the previous year.”
Craig Beddis
SVP Sales, UK&I
Automic Software
“O’Gara-Co transformed and optimised our sales and marketing organisations by coordinating a group of strong-minded sales and marketing leaders, from across six brands, to agree on joint goals and objectives and define a jointly agreed lead scoring model and service level agreement.”
David Malkinson
Chief Marketing Officer
The Adecco Group, UK&I
“In the past four years, due to considered improvement initiatives, marketing contribution to creating pipeline has grown from 17% to over 60% marketing-sourced opportunities.”
Chris Boorman
Chief Marketing Officer
CA Technologies
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“O’Gara-Co established the right engine to deliver measurable leads. With their framework embedded, they helped us drive a consistent volume of high-quality demand that were trackable all the way to real revenue for the company. Especially across multiple countries, this is quite an accomplishment.”